Updated: Fri Apr 26 5:07:27 UTC 2024
Loyalty programs |
Customer loyalty programs are an important part of customer experience. It is a crucial part of a company’s strategy to keep existing customers happy and interested in the business. Dedicated loyalty programs serve as a driver for loyalty, customer retention, and profits. It incentivizes repeat purchases. Repeat purchases from existing customers yield a greater revenue […]
Marketing |
Earning the customer’s loyalty is a virtue that every company seeks as validation for their success. Many factors help transform a customer into a brand loyalist; while some reasons are unique to each customer, there are common patterns as to why they may choose one brand over another and make repeat purchases over a long […]
Customer retention |
The secret to a business’s success is a fine balance between customer acquisition and customer retention. The mistake that most businesses make is to stay focused on customer acquisition. No doubt that customer acquisition is important for a company’s bottom line, but even more important than that is retaining your existing customer. Lowering the churn […]